Our Promise is to make healthcare more personalised, more frictionless, and more efficient.

With scale across Asia, we are able to take a centralised approach to managing our partnerships with our healthcare provider network, making healthcare both more affordable and sustainable. By helping offset rising costs, we ensure more customers can stay protected with insurance that is within their budget.

At the same time, by understanding our customers’ needs and how those needs may change, we can deliver better products, services, and experiences. These insights also guide us in creating new opportunities for more affordable solutions.

Our promise

Our priorities

We are strengthening and differentiating our health capabilities by providing attractive propositions through professional agents and delivering superior service.

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    Developing segment-specific health propositions

    Our scale in health across Asia allows us to take a centralised approach in how we manage our partnerships with our healthcare provider network to make healthcare more affordable and sustainable. Offsetting the rising costs of care means more customers will remain covered by insurance that is within their budget.

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    Deliver customer value through affordability

    We are developing a tiered regional provider network to enable enhanced control over medical claims costs and improve health outcomes.

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    Building a health-ready agency

    We are further enabling our agency distribution partners to increase their focus on health by providing training, support and enhanced performance management.

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    Delivering technical excellence

    We are enhancing our capabilities for health-specific claims, underwriting, and the reduction of fraud, waste, and abuse.

Our promise to our customers: Help when you need it most

A Prudential health policy gives you peace of mind.

If you and your family need treatment, we’ll be by your side at every step. We’ll help you get things dealt with as quickly as possible, with no hassle and no surprise costs.

Throughout it all, we’ll help you understand exactly what’s happening - and what to expect next. We’ll help you get things dealt with as quickly as possible, with no hassle and no surprise costs.